The world’s most amazing for 360 video have one thing in common. They engage and interact with the audience for whom they were create. As professionals around the world focus on interactive video. We’re seeing a lot of interactive. Media features that can be used to create. great visual content .
The world’s most amazing for 360 video have one thing in common. They engage and interact with the audience for whom they were create. As professionals around the world focus on interactive video. We’re seeing a lot of interactive media. Features that can be use to create great visual content. The world’s most amazing for 360 video have one thing in common. they engage and interact with the audience for whom they were create. As professionals around the world focus on interactive video.
We’re seeing a lot of interactive media features that can be use to create. great visual content .The world’s most amazing for 360 video have one thing in common. They engage and interact with the audience for whom they were create. As professionals around. The world focus on interactive video, we’re seeing a lot of interactive. media features that can be use to create great visual content.
If you’re thinking about adding interactive video to your marketing mix and investing in this new style of interactive media.
Play up your content.
With interactive for 360 video, marketers can increase their competitive advantage by incorporating gamification into the video experience. This is a great technique for interactive video, sometimes referred to as branching or building multiple scenarios or content paths for your viewers to choose their own adventure and enjoy a unique experience.
Below, in our list of interactive for 360 video inspirations, you’ll see that brands have used this technique in many different niches and genres. Onboarding training, music videos, and more.
In a promotional clip for the Warner Bros. film “Focus” about an experienced crook. Viewers can try their hand as an amateur crook themselves. The interactive video offers viewers a “choose your own adventure” experience Where each option presents a new set of challenges and engages the user in a game like experience. This is just one example of how gamification in interactive videos can keep viewers engaged in a way linear videos never can.
Be thoughtful in your interactions.
One tip for creating successful interactive 360 video is to always keep your target audience in mind. Just as most of the best interactive websites strategically design the user interface to deliver an engaging experience.
Lifestyle Guide to Type 2 Diabetes” Healthline is a great example of this aspect of creating compelling interactive videos. From the very beginning of the video. It’s clear that the brand has carefully designed this medium.
Emphasize engagement and entertainment.
Any marketer will tell you .It needs to entertain, engage and connect with your audience. If you take a look at our list of the top ten interactive videos. You’ll see how important entertainment is in interactive media.
If you take a moment to think about any social media or traditional marketing campaign. Chances are you remember the ones that included an entertainment factor.
Fortunately, interactive for 360 video allows you to set new entertainment standards and deliver a cinematic experience.